Festival Square is the heart of the public realm at Smithfield
Festival Square is the heart of the public realm at Smithfield

Since 2018, Prior + Partners have acted as lead consultant and masterplanner for the 17-hectare scheme, which sits in an area in Birmingham city centre known for its rich trading history, and includes the home of the city’s 200 year old Bull Ring Markets and the former Wholesale Markets site.

Prior + Partners’ vision for Smithfield
Prior + Partners’ vision for Smithfield
View from the vacant Wholesale Market site today, looking towards St Martin’s Church

Continuing this legacy, the development will centre a new destination market experience to rival the best that Europe offers, establishing Smithfield Birmingham as a prestigious globally-recognised market district, celebrating Birmingham’s roots as the ‘city of a thousand trades’, with the offer reflecting the city’s distinctive and diverse culture.

Illustrative masterplan
Illustrative masterplan

The vibrant retail markets will sit alongside new cultural and leisure attractions, as well as a minimum of one million square metres of new high-quality office space at an enviable location close to Birmingham New Street and Moor Street stations.

Market Square is the entrance into the Smithfield site as well as to the market from the Bullring
Market Square is the entrance into the Smithfield site as well as to the market from the Bullring

Here, facilities will support start-ups, small businesses and entrepreneurs, giving local organisations the opportunity to expand into flexible workspaces designed for the modern, post-Covid workplace, and attract businesses to the city from the UK and across the globe. Integrated public transport, an enviable location close to Birmingham New Street station, along with easy access to the upcoming HS2 rail link, will make Smithfield one of the most well-connected areas to conduct business in the country.

Upper Smithfield Walk features new homes and leisure facilities
Upper Smithfield Walk features new homes and leisure facilities

The plans submitted for approval also include a brand-new events and gathering space, Festival Square, that will play host to cultural events for thousands of people.

The Dining Hall anchors the Market at heart of Smithfield, and overlooks Festival Square and a view back to St Martin’s Church
Festival Square Social Steps provide a verdant oasis and a view over the whole Square
The Dining Hall anchors the Market at heart of Smithfield, and overlooks Festival Square and a view back to St Martin’s Church
Festival Square Social Steps provide a verdant oasis and a view over the whole Square

It sits within a wider network of public squares, boulevards and lanes, with fountains and active play for children helping to unlock Smithfield as a much loved destination for all.

If approved, 600 sustainable and modern residences will be delivered in a green setting as part of the first phase of work – with around 3000 planned for the whole site over the coming years, including affordable homes, all supported by community facilities. Smithfield Park will provide residents with access to nature on their doorstep and provide visitors with a new green space to unwind and keep fit.